Year-End Planning for Medical Offices: Reconciliation and Marketing Strategy A Comprehensive Guide to Closing Out the Year Strong As we run through December, medical practices face a crucial opportunity to reflect on the past year and plan. Year-end planning isn't just about closing the books; it's a chance to evaluate your practice's financial health, optimize operations, and prepare for growth in the upcoming year. This comprehensive guide will walk you through the essential steps of year-end reconciliation and help you develop a strategic marketing plan for the new year. Is there anything you should do differently in the coming year? Were there any 2025 strategies that didn’t go as planned? How did 2025 strategies improve over 2024? Did your KPIs trend the way you wanted? Part 1: Financial Reconciliation and Revenue Cycle Review Before planning for the future, you need a clear understanding of your current position. A comprehensive year-end reconcili...
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Showing posts from December, 2025
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Why Your Medical Practice Needs KPI-Driven Decision Making (And How to Start Today) Most medical offices track basic metrics like total collections or patient volume, but few use Key Performance Indicators (KPIs) strategically to actually improve their business. There's a difference between reporting numbers and using those numbers to make informed decisions that move your practice forward. From my years as a Director of Revenue Cycle of Hospitals, Clinics, and Consulting with groups of various sizes and now working with dozens of independent therapy practices and medical offices, I've seen firsthand how the right KPIs transform operations from reactive firefighting to proactive management. The practices that succeed aren't just working harder—they're working smarter by letting data guide their decisions. The Problem with Generic Metrics Many offices measure things because they're easy to count, not because they're meaningful. Total monthly collections ...